API Reference
This is the full technical reference. For an overview of campaigns, line items, budgeting, targeting concepts, and a step-by-step getting started guide, see the
Campaign Management Overview.
Accounts
GET accounts
Retrieve details for some or all advertising-enabled accounts the authenticating user has access to. Resource URLhttps://ads-api.x.com/12/accounts
Parameters
Example Request
GET accounts/:account_id
Retrieve a specific account that the authenticating user has access to. Resource URLhttps://ads-api.x.com/12/accounts/:account_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t
Example Response
POST accounts
Note: SANDBOX ONLY Create an ads account in the sandbox environment. Resource URLhttps://ads-api-sandbox.x.com/12/accounts
Parameters
None
Example Request
POST https://ads-api-sandbox.x.com/12/accounts
Example Response
PUT accounts/:account_id
Updates the account name and/or industry type. Resource URLhttps://ads-api.x.com/12/accounts/:account_id
Parameters
Example Request
PUT https://ads-api.x.com/12/accounts/18ce54d4x5t?name='API McTestface 2'&industry_type=TECHNOLOGY
Example Response
DELETE accounts/:account_id
Note: SANDBOX ONLY Delete an ads account in the sandbox environment. Resource URLhttps://ads-api-sandbox.x.com/12/accounts/:account_id
Parameters
Example Request
DELETE https://ads-api-sandbox.x.com/12/accounts/gq12fh
Example Response
Account Apps
Run in Postman ❯GET account_apps
Retrieve details for all mobile apps that are associated with the specified ad account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/account_apps
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/account_apps
Example Response
Account History
GET accounts/:account_id/account_history
Retrieve a summary of changes made to theentity_id specified in the request.
Note: This endpoint is currently in beta and requires allowlisting.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/account_history
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/account_history?entity_type=CAMPAIGN&entity_id=fc3h5&count=1
Example Response
Advertiser Business Categories
GET advertiser_business_categories
Request the valid advertiser businesscategories for Ad Groups (line_items) to describe an advertiser’s brand to publishers.
Note: These categories apply only to line_items with the PREROLL_VIEWS objective and are separate from the content_categories used for targeting criteria.
Each advertiser_business_categories represents a collection of IAB Categories. When creating an Ad Group with the PREROLL_VIEWS objective, one or two advertiser_business_categories must be set for the Ad Group. This can be done by setting the value of the categories request parameter on the line item endpoint to the set of corresponding iab_categories available through this endpoint.
Additional details can be found in the Video Views Preroll Objective Guide
Resource URL
https://ads-api.x.com/12/advertiser_business_categories
Parameters
No request parameters
Example Request
GET https://ads-api.x.com/12/advertiser_business_categories
Example Response
Audience Estimate
POST accounts/:account_id/audience_estimateDetermine the approximate audience size of your campaigns.
This endpoint accepts an array of JSON objects containing the parameters for the targeting criteria objects. A list of required and optional targeting criteria parameters are available on the POST accounts/:account_id/targeting_criteria endpoint. Requests must be HTTP POST with a JSON content body with aContent-Type: application/json header.
Note: It is required that you specify at least one primary targeting criterion; you can see a list of all primary targeting criteria in our campaigns targeting page.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/audience_estimate
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/audience_estimate
Authenticated User Access
GET accounts/:account_id/authenticated_user_access
Retrieve the permissions of the currently authenticated user (access_token) as they relate to the specified ads account. These permissions match those exposed on ads.x.com. Possible values include:ACCOUNT_ADMIN: Full access to modify campaigns and view stats, including the ability to add or remove users and change settingsAD_MANAGER: Full access to modify campaigns and view stats, but cannot add or remove users or change settingsCREATIVE_MANAGER: Access to modify creatives and view previews, but no access to create or modify campaignsCAMPAIGN_ANALYST: Access to view campaigns and view stats, but no access to create or modify campaignsANALYST(“Organic Analyst” on ads.x.com): Access to view organic analytics and audience insights, but no access to create, modify, or view campaignsPARTNER_AUDIENCE_MANAGER: API-only access to view and modify data partner audiences, but no access to campaigns, creatives, or other audience types.
TWEET_COMPOSER permission indicates that the authenticated user can create nullcasted (or “Promoted-only”) Tweets on behalf of the advertiser. This is only available for users with ACCOUNT_ADMIN, AD_MANAGER, or CREATIVE_MANAGER access.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/authenticated_user_access
Parameters
None
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/authenticated_user_access
Example Response
Bidding Rules
GET bidding_rules
Retrieve the bidding rules for some or all currencies. The response will indicate the minimum and maximum CPE (cost-per-engagement) bids. While these bidding rules change rarely, it is suggested that your systems refresh from these endpoints at least monthly. Resource URLhttps://ads-api.x.com/12/bidding_rules
Parameters
Example Request
GET https://ads-api.x.com/12/bidding_rules?currency=USD
Example Response
Campaigns
GET accounts/:account_id/campaigns
Retrieve details for some or all campaigns associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/campaigns
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/campaigns?campaign_ids=8wku2
Example Response
GET accounts/:account_id/campaigns/:campaign_id
Retrieve a specific campaign associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/campaigns/:campaign_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/campaigns/8wku2
Example Response
POST accounts/:account_id/campaigns
Create a new campaign associated with the current account. Note: There is a default limit of 200 active campaigns per account. However, there is no limit to the number of inactive campaigns. This limit can be raised to 8,000 active campaigns. To enable the higher limit, the advertiser must make the request to their X Account Manager. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/campaigns
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/campaigns?funding_instrument_id=lygyi&name=demo&daily_budget_amount_local_micro=140000000&entity_status=PAUSED&budget_optimization=CAMPIAGN&standard_delivery=false
Example Response
POST batch/accounts/:account_id/campaigns
Allows the batch creation of new campaigns with a single request. Batch Requests- The current maximum batch size is 40.
- All parameters are sent in the request body and a
Content-Typeofapplication/jsonis required. - Batch requests fail or succeed together as a group and all API responses for both error and success preserve the item order of the initial request.
- Request-level errors (eg. max batch size exceeded) are shown in the response under the
errorsobject. - Item-level errors (eg. missing required campaign parameter) are shown in the response under the
operation_errorsobject.
https://ads-api.x.com/12/batch/accounts/:account_id/campaigns
Parameters
Example Request
POST 'Content-Type: application/json' https://ads-api.x.com/12/batch/accounts/18ce54d4x5t/campaigns
PUT accounts/:account_id/campaigns/:campaign_id
Update the specified campaign associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/campaigns/:campaign_id
Parameters
Example Request
PUT https://ads-api.x.com/12/accounts/18ce54d4x5t/campaigns/8wku2?total_budget_amount_local_micro=140000000
Example Response
DELETE accounts/:account_id/campaigns/:campaign_id
Delete the specified campaign belonging to the current account. Note: Deleting a campaign is not reversible and subsequent attempts to delete the resource will return HTTP 404. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/campaigns/:campaign_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/campaigns/8yn7m
Example Response
Content Categories
GET content_categories
Request the valid contentcategories to be set as targeting_criteria for a line item.
Each content_category maps to one or more IAB Categories. This can be done by setting the targeting_type to IAB_CATEGORY on the batch targeting_critera endpoint to include the set of corresponding iab_categories returned by the content_categories request. Failure to do so will result in a validation error.
Publisher details for each of these content categories can be retrieved using the GET publishers endpoint.
Additional details can be found in the Video Views Pre-roll Objective Guide.
Resource URL
https://ads-api.x.com/12/content_categories
Parameters
No request parameters
Example Request
GET https://ads-api.x.com/12/content_categories
Example Response
Curated Categories
GET accounts/:account_id/curated_categories
Retrieve a list of available Curated Categories for the givencountry_codes
Each curated_category is only available in specific countries specified by the country_codes in the response.
Additional details can be found in the Video Views Pre-roll Objective Guide.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/curated_categories
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/curated_categories?country_codes=US
Example Response
GET accounts/:account_id/curated_categories/:curated_category_id
Retrieve details for a specificcurated_category_id
Each curated_category is only available in specific countries specified by the country_codes in the response.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/curated_categories/:curated_category_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/curated_categories/9ddrgesiap6o
Example Response
Features
GET accounts/:account_id/features
Retrieve the collection of granted features accessible by this ads account. Features are indicated by a descriptive feature key and are only exposed on this endpoint if they are introduced in beta or an otherwise limited release and are available in the Ads API. Features that do not meet this criteria will not be exposed on this endpoint. Note: This endpoint serves to aid Ads API ecosystem development by improving visibility into client access to beta releases. API developers can not request access to features on behalf of an advertiser. These requests can only be made by the advertiser to their X account manager. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/features
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/features
Example Response
POST accounts/:account_id/features
SANDBOX ONLY Add a feature to a sandbox account. The up to date list of account features may be retrieved via the GET accounts/:account_id/features endpoint. Resource URLhttps://ads-api-sandbox.x.com/12/accounts/:account_id/features
Parameters
Example Request
POST https://ads-api-sandbox.x.com/12/accounts/gq180y/features?feature_keys=VALIDATED_AGE_TARGETING
Example Response
DELETE accounts/:account_id/features
SANDBOX ONLY Remove a feature from a sandbox account. The up to date list of account features may be retrieved via the GET accounts/:account_id/features endpoint. Resource URLhttps://ads-api-sandbox.x.com/12/accounts/:account_id/features
Parameters
Example Request
DELETE https://ads-api-sandbox.x.com/12/accounts/gq180y/features?feature_keys=PREROLL_VIEWS_OBJECTIVE
Example Response
Funding Instruments
GET accounts/:account_id/funding_instruments
Retrieve details for some or all funding instruments associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/funding_instruments
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/funding_instruments
Example Response
GET accounts/:account_id/funding_instruments/:funding_instrument_id
Retrieve a specific funding instrument associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/funding_instruments/:id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/funding_instruments/lygyi
Example Response
POST accounts/:account_id/funding_instruments
SANDBOX ONLY Create a funding instrument in the sandbox environment. There is no risk of incurring costs while using a sandbox funding instrument. Resource URLhttps://ads-api-sandbox.x.com/12/accounts/:account_id/funding_instruments
Parameters
Example Request
POST https://ads-api-sandbox.x.com/12/accounts/gq1844/funding_instruments?currency=USD&start_time=2017-07-10T00:00:00Z&type=INSERTION_ORDER&end_time=2018-01-10T00:00:00Z&funded_amount_local_micro=140000000000
Example Response
DELETE accounts/:account_id/funding_instruments/:funding_instrument_id
SANDBOX ONLY Delete a funding instrument in the sandbox environment. Resource URLhttps://ads-api-sandbox.x.com/12/accounts/:account_id/funding_instruments/:funding_instrument_id
Parameters
Example Request
DELETE https://ads-api-sandbox.x.com/12/accounts/gq1844/funding_instruments/hxt82
Example Response
IAB Categories
GET iab_categories
Request the valid appcategories for ad groups (line_items).
Resource URL
https://ads-api.x.com/12/iab_categories
Parameters
Example Request
GET https://ads-api.x.com/12/iab_categories?count=2
Example Response
Line Items
GET accounts/:account_id/line_items
Retrieve details for some or all line items associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_items
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/line_items?line_item_ids=itttx
Example Response
GET accounts/:account_id/line_items/:line_item_id
Retrieve a specific line item associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_items/:line_item_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/line_items/itttx
Example Response
POST accounts/:account_id/line_items
Create a line item associated with the specified campaign belonging to the current account. All line items within a campaign must be of the sameproduct_type and objective.
When using the PROMOTED_ACCOUNT product type, associating a Tweet with the line_item will add timeline placements on mobile in addition to the standard PROMOTED_ACCOUNT placement.
Setting either android_app_store_identifier or ios_app_store_identifier will automatically add the targeting criteria for the line item matching the mobile app being promoted; for example, passing in ios_app_store_identifier would add PLATFORM targeting criteria for iOS.
Note: There is a limit of 100 line items per campaign and 256 active line items across all campaigns.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/line_items
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/line_items?campaign_id=hwtq0&objective=ENGAGEMENTS&product_type=PROMOTED_TWEETS&placements=ALL_ON_TWITTER&bid_amount_local_micro=3210000&entity_status=PAUSED&daily_budget_amount_local_micro=1000000&start_time=2022-06-15
Example Response
POST batch/accounts/:account_id/line_items
Allows the batch creation of new line items with a single request. Batch Requests- The current maximum batch size is 40.
- All parameters are sent in the request body and a
Content-Typeofapplication/jsonis required. - Batch requests fail or succeed together as a group and all API responses for both error and success preserve the item order of the initial request.
- Request-level errors (eg. max batch size exceeded) are shown in the response under the
errorsobject. - Item-level errors (eg. missing required line item parameter) are shown in the response under the
operation_errorsobject.
https://ads-api.x.com/12/batch/accounts/:account_id/line_items
Parameters
Example Request
POST 'Content-Type: application/json' https://ads-api.x.com/12/batch/accounts/18ce54d4x5t/line_items
PUT accounts/:account_id/line_items/:line_item_id
Update the specified line item associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_items/:line_item_id
Parameters
Example Request
PUT https://ads-api.x.com/12/accounts/18ce54d4x5t/line_items/9cqi0?bid_amount_local_micro=140000
Example Response
DELETE accounts/:account_id/line_items/:line_item_id
Delete the specified line item belonging to the current account. Note: Deleting a line item is not reversible and subsequent attempts to delete the resource will return HTTP 404. Note: When a line item is deleted, its child promoted_tweets are only returned in the GET accounts/:account_id/promoted_tweets and GET accounts/:account_id/promoted_tweets/:promoted_tweet_id endpoints ifwith_deleted=true is specified in the request. These promoted_tweets are not actually deleted, though ("deleted": false in the response). We do not cascade deletes.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/line_items/:line_item_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/line_items/9f2ix
Example Response
Line Item Curated Categories
Additional details on usage can be found at the Video Views Pre-roll Objective GuideGET accounts/:account_id/line_item_curated_categories
Retrieve details for some or all line item curated categories associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_item_curated_categories
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/abc1/line_item_curated_categories
Example Response
GET accounts/:account_id/line_item_curated_categories/:line_item_curated_category_id
Retrieves details for a specific line item curated category associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_item_curated_categories/:line_item_curated_category_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/abc1/line_item_curated_categories/yav
Example Response
POST accounts/:account_id/line_item_curated_categories
Associate a curated category object with the specified line item. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_item_curated_categories
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/line_item_curated_categories?line_item_id=iqwka&curated_category_id=9ddrgesiap6o
Example Response
PUT accounts/:account_id/line_item_curated_categories/:line_item_curated_category_id
Update the specified line item curated category. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_item_curated_categories/:line_item_curated_category_id
Parameters
Example Request
PUT https://ads-api.x.com/12/accounts/18ce54d4x5t/line_item_curated_categories/xq?curated_category_id=8tujl1p3yn0g
Example Response
DELETE accounts/:account_id/line_item_curated_categories/:line_item_curated_category_id
Delete the specified line item curated category. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/line_item_curated_categories/:line_item_curated_category_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/line_item_curated_categories/xq
Example Response
Line Item Placements
GET line_items/placements
Retrieve validplacement and product_type combinations.
Resource URL
https://ads-api.x.com/12/line_items/placements
Parameters
Example Request
GET https://ads-api.x.com/12/line_items/placements?product_type=PROMOTED_ACCOUNT
Example Response
Media Creatives
GET accounts/:account_id/media_creatives
Retrieve details for some or all media creatives associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/media_creatives
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/media_creatives?media_creative_ids=1bzq3
Example Response
GET accounts/:account_id/media_creatives/:media_creative_id
Retrieves details for a specific media creative associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/media_creatives/:media_creative_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/media_creatives/1bzq3
Example Response
POST accounts/:account_id/media_creatives
Associate an account media object with the specified line item. Use this endpoint to promote in-stream ads (when the account mediacreative_type is PREROLL) or image ads (such as BANNER or INTERSTITIAL) on the Twitter Audience Platform.
Note: In order to add media assets to the Account Media resource, use the POST accounts/:account_id/media_library endpoint.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/media_creatives
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/media_creatives?line_item_id=8v7jo&account_media_id=10miy
Example Response
DELETE accounts/:account_id/media_creatives/:media_creative_id
Delete the specified media creative belonging to the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/media_creatives/:media_creative_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/media_creatives/1bzq3
Example Response
Promoted Accounts
GET accounts/:account_id/promoted_accounts
Retrieve details for some or all promoted accounts associated with one or more line items under the current account. Use GET users/lookup to obtain user data for the user accounts identified byuser_id in the response.
An HTTP 400 will be returned if none of the specified line items are configured to contain promoted accounts.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/promoted_accounts
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_accounts?promoted_account_ids=19pl2
Example Response
GET accounts/:account_id/promoted_accounts/:promoted_account_id
Retrieve a specific reference to an account associated with a line item under the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/promoted_accounts/:promoted_account_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_accounts/19pl2
Example Response
POST accounts/:account_id/promoted_accounts
Associate an account (user_id) with the specified line item.
If the specified line item is not configured to be associated with Promoted Accounts, a HTTP 400 INCOMPATIBLE_LINE_ITEM error will be returned. If the specified user is ineligible for promotion, a HTTP 400 will be returned and no users will be promoted. If the provided user is already promoted, the request will be ignored.
For more information on Promoted Accounts, see our campaign management page.
Note: It is not possible to update (PUT) promoted accounts entities.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/promoted_accounts
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_accounts?line_item_id=9bpb2&user_id=756201191646691328
Example Response
DELETE accounts/:account_id/promoted_accounts/:promoted_account_id
Disassociate an account from the specified line item. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/promoted_accounts/:promoted_account_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_accounts/19pl2
Example Response
Promoted Tweets
GET accounts/:account_id/promoted_tweets
Retrieve references to Tweets associated with line items under the current account. Use the GET accounts/:account_id/tweets endpoint to fetch the Tweet objects. Use thetweet_id values for each promoted_tweets object.
Note: When parent line items are deleted, promoted_tweets are only returned if with_deleted=true is specified in the request. These promoted_tweets are not actually deleted, though ("deleted": false in the response).
Resource URL
https://ads-api.x.com/12/accounts/:account_id/promoted_tweets
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_tweets?promoted_tweet_ids=1efwlo
Example Response
GET accounts/:account_id/promoted_tweets/:promoted_tweet_id
Retrieve a specific reference to a Tweet associated with a line item under the current account. Note: When parent line items are deleted, promoted_tweets are only returned ifwith_deleted=true is specified in the request. These promoted_tweets are not actually deleted, though ("deleted": false in the response).
Resource URL
https://ads-api.x.com/12/accounts/:account_id/promoted_tweets/:promoted_tweet_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_tweets/1efwlo
Example Response
POST accounts/:account_id/promoted_tweets
Associate one or more Tweets with the specified line item. Not all Tweets are appropriate for promotion, depending on the campaign objective. Please see Objective-based Campaigns for more information. When using thePROMOTED_ACCOUNT product type, associating a Tweet with the line_item will add timeline placements on mobile in addition to the standard PROMOTED_ACCOUNT placement.
Note: It is not possible to update (PUT) promoted Tweet entities.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/promoted_tweets
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_tweets?line_item_id=8v7jo&tweet_ids=822333526255120384
Example Response
DELETE accounts/:account_id/promoted_tweets/:promoted_tweet_id
Disassociate a Tweet from the specified line item. Note: A deleted promoted_tweets entity will be displayed as “Paused” in the ads.x.com UI. Similarly, “pausing” from the UI will disassociate the Tweet from its line item. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/promoted_tweets/:promoted_tweet_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/promoted_tweets/1gp8a5
Example Response
Promotable Users
GET accounts/:account_id/promotable_users
Retrieve details for some or all promotable users associated with the current account. The promotable user type is eitherFULL or RETWEETS_ONLY. This controls the type of content that is allowed to be promoted by the account. Advertisers must obtain permission to promote another user’s content and contact Twitter to get them added to your account as a RETWEETS_ONLY promotable user.
Provided the permissions are set correctly, you can make requests to the promoted product endpoints that directly reference the Tweet ID of the Tweet you’d like to promote. You can use the POST accounts/:account_id/promoted-tweets endpoint to promote published Tweets and the POST accounts/:account_id/scheduled-promoted-tweets endpoint to promote another Twitter Ads account’s Scheduled Tweets.
You do not have to retweet the target Tweet. When you promote a Tweet with this approach, the tweet_id that is returned will be different from the Tweet ID that was provided. Behind the scenes, the Tweet is being retweeted as a nullcasted Tweet and then promoted. The tweet_id that is returned corresponds to this new Tweet.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/promotable_users
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/promotable_users?promotable_user_ids=l310s
Example Response
GET accounts/:account_id/promotable_users/:promotable_user_id
Retrieve a specific promotable user associated with the current account. The promotable user type is eitherFULL or RETWEETS_ONLY. This controls the type of content that is allowed to be promoted by the account.
Advertisers must obtain permission to promote another user’s content. Provided the permissions are set correctly, you can make requests to the promoted product endpoints that directly reference the Tweet ID of the Tweet you’d like to promote.
You do not have to retweet the target Tweet. When you promote a Tweet with this approach, the tweet_id that is returned will be different from the Tweet ID that was provided. Behind the scenes, the Tweet is being retweeted as a nullcasted Tweet and then promoted. The tweet_id that is returned corresponds to this new Tweet.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/promotable_users/:promotable_user_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/promotable_users/l310s
Example Response
Publishers
GET publishers
Retrieve a list of Content Category publishers’ details Additional details can be found in the Video Views Preroll Objective Guide Resource URLhttps://ads-api.x.com/12/publishers
Parameters
No request parameters
Example Request
GET https://ads-api.x.com/12/publishers
Example Response
Recommendations
GET accounts/:account_id/recommendations
Status: Closed Beta Retrieve campaign recommendations associated with this ads account. Currently there is a limit of 1 recommendation per funding instrument. Resource URLhttps://ads-api.x.com/5/accounts/:account_id/recommendations
Parameters
Example Request
GET https://ads-api.x.com/5/accounts/18ce54d4x5t/recommendations
Example Response
GET accounts/:account_id/recommendations/:recommendation_id
Status: Closed Beta Retrieve a specific campaign recommendation associated with this ads account. The campaign recommendation contains a full set of changes suggested for the campaign structure represented as an object tree. The response tree is intended to work in conjunction with the Batch API endpoints, but it can also be mapped to single update endpoints as appropriate (Create for POST, Update for PUT, Delete for DELETE). Resource URLhttps://ads-api.x.com/5/accounts/:account_id/recommendations/:recommendation_id
Parameters
Example Request
GET https://ads-api.x.com/5/accounts/18ce54d4x5t/recommendations/62ce8zza1q0w
Example Response
Scheduled Promoted Tweets
GET accounts/:account_id/scheduled_promoted_tweets
Retrieve details for some or all scheduled promoted Tweets associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/scheduled_promoted_tweets
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/scheduled_promoted_tweets?scheduled_promoted_tweet_ids=1xboq
Example Response
GET accounts/:account_id/scheduled_promoted_tweets/:scheduled_promoted_tweet_id
Retrieve a specific scheduled promoted Tweet associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/scheduled_promoted_tweets/:scheduled_promoted_tweet_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/scheduled_promoted_tweets/1xboq
Example Response
POST accounts/:account_id/scheduled_promoted_tweets
Associate a scheduled Tweet with the specified line item. Note: It is not possible to update (PUT) scheduled promoted Tweet entities. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/scheduled_promoted_tweets
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/scheduled_promoted_tweets?line_item_id=8xdpe&scheduled_tweet_id=870358555227860992
Example Response
DELETE accounts/:account_id/scheduled_promoted_tweets/:scheduled_promoted_tweet_id
Disassociate a scheduled Tweet from the specified line item. Note:scheduled_promoted_tweets can only be deleted before the scheduled Tweet’s scheduled_at time.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/scheduled_tweets/:scheduled_tweet_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/scheduled_promoted_tweets/1xtfl
Example Response
Targeting Criteria
GET accounts/:account_id/targeting_criteria
Retrieve details for some or all of the targeting criteria associated with line items under the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/targeting_criteria
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/targeting_criteria?line_item_ids=8u94t
Example Response
GET accounts/:account_id/targeting_criteria/:targeting_criterion_id
Retrieve a specific targeting criterion associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/targeting_criteria/:targeting_criterion_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/targeting_criteria/eijd4y
Example Response
POST accounts/:account_id/targeting_criteria
See the Targeting Options page to findtargeting_values for specific targeting types. We recommend that you refresh all data weekly, to ensure that you are working with the latest set of targeting type values. We change values and available targeting criteria from time to time; while the majority of these don’t change often, some do. There is no guarantee that these values will not change.
Use the BROAD_KEYWORD, EXACT_KEYWORD, PHRASE_KEYWORD, or UNORDERED_KEYWORD targeting types with the keywords specified in the targeting_value. Exclude keywords by using the operator_type request parameter set to NE. See targeting keyword types for a detailed description of each type.
Note: It is only possible to target a single age bucket per line item.
Note: To target a Custom Audience, that audience must be targetable. i.e., targerable must equal true.
Note: When using targeting type TV_SHOW, there must be at least one LOCATION targeting criterion on the line item prior to setting the TV_SHOW targeting and all LOCATION must be within the same locale as the TV_SHOW being targeted.
Resource URL
https://ads-api.x.com/12/accounts/:account_id/targeting_criteria
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/targeting_criteria?line_item_id=619jl&targeting_type=BROAD_KEYWORD&targeting_value=technology
Example Response
POST batch/accounts/:account_id/targeting_criteria
Allows the batch creation of new Targeting Criteria with a single request. Batch Requests- The current maximum batch size is 500.
- All parameters are sent in the request body and a
Content-Typeofapplication/jsonis required. - Batch requests fail or succeed together as a group and all API responses for both error and success preserve the item order of the initial request.
- Request-level errors (eg. max batch size exceeded) are shown in the response under the
errorsobject. - Item-level errors (eg. missing required Targeting Criteria parameter) are shown in the response under the
operation_errorsobject.
https://ads-api.x.com/12/batch/accounts/:account_id/targeting_criteria
Parameters
Example Request
POST https://ads-api.x.com/12/batch/accounts/18ce54d4x5t/targeting_criteria
DELETE accounts/:account_id/targeting_criteria/:targeting_criterion_id
Delete the specified targeting criterion belonging to the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/targeting_criteria/:targeting_criterion_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/targeting_criteria/dpl3a6
Example Response
Targeting Options
- App Store Categories
- Conversation
- Devices
- Events
- Interests
- Languages
- Locations
- Network Operators
- Platform Versions
- Platforms
- TV Markets
- TV Shows
GET targeting_criteria/app_store_categories
Discover available app store category-based targeting criteria for Promoted Products. App store categories are available for the iOS App Store and the Google Play store only. Installed app category targeting allows targeting of users based on the categories of apps they have installed or have indicated interest in. Resource URLhttps://ads-api.x.com/12/targeting_criteria/app_store_categories
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/app_store_categories?q=music&os_type=IOS
Example Response
GET targeting_criteria/conversations
Discover available conversation-based targeting criteria for Promoted Products. Resource URLhttps://ads-api.x.com/12/targeting_criteria/conversations
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/conversations?count=2
Example Response
GET targeting_criteria/devices
Discover available device-based targeting criteria for Promoted Products. Device targeting is available for Promoted Tweets. Resource URLhttps://ads-api.x.com/12/targeting_criteria/devices
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/devices?count=2&q=iphone
Example Response
GET targeting_criteria/events
Discover available event-based targeting criteria for Promoted Products. Only one event can be targeted per line item. Note: Events often exist across timezones, leading to complications when considering event times from cross-timezone perspectives. To simplify this, all eventstart_time and end_time values on this endpoint are represented in UTC±00:00, irrespective of the event’s locale and timezone. This design should be kept in mind when querying and interacting with event start_time and end_time values. For example, Independence Day for the US is represented as start_time=2017-07-04T00:00:00Z and end_time=2017-07-05T00:00:00Z in UTC±00:00, and thus avoids the issue of this holiday existing across multiple timezones within the US.
Resource URL
https://ads-api.x.com/12/targeting_criteria/events
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/events?count=1
Example Response
GET targeting_criteria/interests
Discover available interest-based targeting criteria for Promoted Products. Interests change infrequently, however we suggest you refresh this list at least once weekly. Resource URLhttps://ads-api.x.com/12/targeting_criteria/interests
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/interests?q=books
Example Response
GET targeting_criteria/languages
Discover languages available for targeting. Resource URLhttps://ads-api.x.com/12/targeting_criteria/languages
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/languages?q=english
Example Response
GET targeting_criteria/locations
Discover available location-based targeting criteria for Promoted Products. Geo-targeting is available for Promoted Accounts and Promoted Tweets at the country level, state/region level, city level, and postal code level. Postal code targeting must be used if you wish to retrieve analytics at the postal code level. Note: To retrieve specific targetable cities, such as San Francisco or New York, use theCITIES enum with the location_type request parameter.
To target Designated Market Areas (DMAs), use the METROS enum.
Resource URL
https://ads-api.x.com/12/targeting_criteria/locations
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/locations?location_type=CITIES&q=los angeles
Example Response
GET targeting_criteria/network_operators
Discover available network operator-based targeting criteria for Promoted Products. This endpoint enables you to lookup targetingable carriers, such as AT&T, Verizon, Sprint, T-Mobile, etc., in multiple countries. Resource URLhttps://ads-api.x.com/12/targeting_criteria/network_operators
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/network_operators?count=5&country_code=US
Example Response
GET targeting_criteria/platform_versions
Discover available mobile OS version-based targeting criteria for Promoted Products. Platform version targeting is available for Promoted Accounts and Promoted Tweets. This allows targeting down to the point release of a mobile operating system version, such as Android 8.0 or iOS 10.0. Resource URLhttps://ads-api.x.com/12/targeting_criteria/platform_versions
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/platform_versions
Example Response
GET targeting_criteria/platforms
Discover available platform-based targeting criteria for Promoted Products. Resource URLhttps://ads-api.x.com/12/targeting_criteria/platforms
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/platforms
Example Response
GET targeting_criteria/tv_markets
Discover available TV markets where TV shows can be targeted. Returns markets by locale that can used to query the GET targeting_criteria/tv_shows endpoint. Resource URLhttps://ads-api.x.com/12/targeting_criteria/tv_markets
Parameters
None
Example Request
GET https://ads-api.x.com/12/targeting_criteria/tv_markets
Example Response
GET targeting_criteria/tv_shows
Discover available TV show-based targeting criteria for Promoted Products. TV show targeting is available for Promoted Tweets in certain markets. See the GET targeting_criteria/tv_markets endpoint for available markets. Note: Any audience that contains fewer than 1,000 users will appear with anestimated_users value of 1000.
Note: TV channel and genre targeting options are no longer supported.
Resource URL
https://ads-api.x.com/12/targeting_criteria/tv_shows
Parameters
Example Request
GET https://ads-api.x.com/12/targeting_criteria/tv_shows?locale=en-US&q=news&count=1
Example Response
Targeting Suggestions
GET accounts/:account_id/targeting_suggestions
Get up to 50 keyword or user targeting suggestions to complement your initial selection. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/targeting_suggestions
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/targeting_suggestions?suggestion_type=KEYWORD&targeting_values=developers&count=2"
Example Response
Tax Settings
GET accounts/:account_id/tax_settings
Retrieve tax setting details associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/tax_settings
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/tax_settings
Example Response
PUT accounts/:account_id/tax_settings
Update the tax settings for the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/tax_settings
Parameters
Example Request
PUT https://ads-api.x.com/12/accounts/18ce54d4x5t/tax_settings?address_name=ABC, Co.
Example Response
Tracking Tags
GET accounts/:account_id/tracking_tags
Retrieve details for some or all tracking tags associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/tracking_tags
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/tracking_tags?tracking_tag_ids=3m82
Example Response
GET accounts/:account_id/tracking_tags/:tracking_tag_id
Retrieve a specific tracking tag associated with the current account. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/tracking_tags/:tracking_tag_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/tracking_tags/555j
Example Response
POST accounts/:account_id/tracking_tags
Associate a tracking tag with the specified line item. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/tracking_tags
Parameters
Example Request
POST https://ads-api.x.com/12/accounts/18ce54d4x5t/tracking_tags?line_item_id=fdwcl&tracking_tag_type=IMPRESSION_TAG&tracking_tag_url=https://ad.doubleclick.net/ddm/trackimp/N1234.2061500TWITTER-OFFICIAL/B9156151.125630439;dc_trk_aid=1355;dc_trk_cid=8675309
Example Response
PUT accounts/:account_id/tracking_tags/:tracking_tag_id
Associate a tracking tag with the specified line item. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/tracking_tags/:tracking_tag_id
Parameters
Example Request
PUT https://ads-api.x.com/12/accounts/18ce54d4x5t/tracking_tags/3m82?tracking_tag_url=https://ad.doubleclick.net/ddm/trackimp/N1234.2061500TWITTER-OFFICIAL/B9156151.125630439;dc_trk_aid=1355;dc_trk_cid=8675309
Example Response
DELETE accounts/:account_id/tracking_tags/:tracking_tag_id
Disassociate a tracking tag from the specified line item. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/tracking_tags/:tracking_tag_id
Parameters
Example Request
DELETE https://ads-api.x.com/12/accounts/18ce54d4x5t/tracking_tags/555j
Example Response
User Settings
(https://app.getpostman.com/run-collection/1d12b9fc623b8e149f87)GET accounts/:account_id/user_settings/:user_id
Retrieves user settings. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/user_settings/:user_id
Parameters
Example Request
GET https://ads-api.x.com/12/accounts/18ce54d4x5t/user_settings/756201191646691328
Example Response
PUT accounts/:account_id/user_settings/:user_id
Updates user settings. Requires user context. Not accessible by account admins. Resource URLhttps://ads-api.x.com/12/accounts/:account_id/user_settings/:user_id
Parameters
Example Request
PUT https://ads-api.x.com/12/accounts/18ce54d4x5t/user_settings/756201191646691328?notification_email='user@domain.com'&subscribe_email_types=ACCOUNT_PERFORMANCE,PERFORMANCE_IMPROVEMENT"
Example Response